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AdtekMedia, Inc. is a leading provider of Out-of-Home Digital Media network solutions.

Out-of-Home Digital Media networks are appearing everywhere from elevators to gas station pumps to grocery stores to even public rest rooms. These new media networks are creating valuable places for marketers to reach their consumer and business prospects. The growth of these new media networks is being driven by savvy venue operators looking to tap the fast-growing advertising sector and an increasing demand from advertisers and agencies seeking alternatives to traditional media.

"The hottest form of digital media on Madison Avenue isn't online. It's out-of-home. Digital out-of-home networks are popping up virtually everywhere: in stores, in theaters, in health clubs, in office buildings, and perhaps most importantly of all, on media planning flowcharts. One of the key drivers influencing the growth of the new networks is their ability to deliver conventional sight, sound and motion advertising that big TV advertisers have grown accustomed to, as well as their ability to deliver an extremely relevant message to consumers at a decisive moment in their purchase cycle." —Joe Mandese, Editor, MediaPost.

AdtekMedia is immersed in this new media industry and specializes in delivering systems integration, hardware, software and network services to "place-based" media providers in gas stations, convenience stores, shopping malls, retail stores, banks, hotels, restaurants, supermarkets, post offices, medical offices, and other venues.

AdtekMedia knows that creating a successful place-based digital media network is no easy task and requires a variety of components and considerations, including:

• Device Equipment (hardware, technology, interactivity, environment)
• Media Software (features, reliance, scalability, back-end reporting)
• Network (backbone, speed, routing, security)
• Content (formats, frequency, consistency, user experience)